TIFFANY MARKMAN
Tiffany Markman was the ‘Most Effective Copywriter in Southern Africa’ (MEA Markets Excellence Awards) in 2022, among the world’s ‘Top 50 Female Content Marketers’ (Contentbot AI) in 2021 and South Africa’s ‘Freelance Copywriter of the Year’ (Prestige Awards) in 2020.
In addition to her multi-award-winning copywriting career, she is an international trainer and sought-after speaker, known for her energetic, practical and humorous talks, presentations and keynotes on writing, messaging, brand voice, digital marketing, content strategy, creativity and more.
Tiffany has served 570 brands in 15 countries and addressed more than 29,600 people so far. She is a Professional Member of the Professional Speakers Association of Southern Africa, a Certified Virtual Presenter (CVP), and a member of both the International Copywriters Association and ProCopywriters. A regular contributor to top international media platforms, she has a prolific social media footprint.
1. “Un-Installing Impostor Syndrome”
Most people with competence have some Impostor Syndrome – because we know how much we don’t know. If you’ve experienced it, or you think you have, Tiffany Markman has tools, tips and techniques for you.
Ideal for: leaders, team leads, entrepreneurs, DE&I events, gender-related events, mental health events
2. “Bare-Bones Social Media for Business & Branding”
When it comes to social media, you don’t have a choice. Everyone you want to talk to – and everyone you want to sell to – is there, in some way or another. Learn how to spend the least amount of time and effort on social media, while deriving the most benefits.
Ideal for: future-of-work events, business owners, team leads, marketers, salespeople, entrepreneurs, consultants
3. “Emails That Get Opened: The New Rules”
Business emails. We write them every day. But for many, they’re a source of stress. What are the correct greetings and sign-offs? How do you start (not ‘I hope you are well’!)? What’s the right level of formality? What do modern readers expect – and what will compel them to read and reply?
Learn to craft business emails you can be confident to send, because they express what you mean, provoke timely responses, suit the audience and environment, and cover all the best-practice basics.
Ideal for executive assistants, PAs, administrators, business owners, salespeople, future-of-work events, communication conferences
4. “Coming Up With Creative Ideas”
If you want to be able to come up with clever content ideas, intelligent angles and compelling hooks that never seem to run dry, you need Tiffany Markman’s Micro-Targeting Methodology for creative content ideation. It includes 3 practical pillars and 6 quick tricks.
Ideal for: marketers, communicators, creatives, salespeople, future-of-work events
5. “Captivate the Captive Audience: Write to Engage Internal Readers”
Newsletters no-one actually reads. Buzzword bingo. Acronym overload, jargon-ageddon, and groaning inboxes. If you’ve experienced even one of these (or you want to know if you’re guilty of buzzword bingo) attend this practical, action-orientated talk. You’ll learn to analyse an audience, leverage the reader’s own behaviour, apply the techniques of short, tight writing, and avoid ‘ego copy’.
Ideal for: L&D professionals, HR professionals, talent acquisition professionals, internal marketers, internal communicators, content teams, communication conferences
6. “Enough Room For Every-Botty: Creativity & Writing in the Age of AI”
By the time you have your next haircut, generative AI will be exponentially more powerful than it is right now – which has many businesses and professionals in a panic. Are we, humans who generate content, about to be shown the door? No. There’s “ENOUGH ROOM FOR EVERY-BOTTY”. In this talk we explore the whys, hows and where-to-from-heres and you get the must-knows of prompt engineering (writing effective text inputs for AI content generators). The robots are coming, but we can all happily and lucratively co-exist.
Ideal for business owners, thought leaders, entrepreneurs, marketers, communicators, salespeople, tech events, future-of-work events
7. “Time Management For Real People”
Despite what the internet and life coaches would have you believe, you simply don’t have the same number of hours in the day as Jeff Bezos, Elon Musk and Oprah Winfrey. Your available capacity just isn’t equal. So if you’re a real human being (and not a weird robot person who splits his day, including lunch-time, into 5-minute units to fit more in), Tiffany Markman has some advice for you.
Ideal for: execs, managers, team leaders, performance/workplace culture events, future-of-work events, gender-related events, mental health events
8. “Mastering the CEO Mentality”
The world has changed. To survive in it, we need to learn the lessons of the thriving gig economy and the secrets of the C-Suite – even if we’re employed. We need to find our niche, define and express our value, operate as pros, collaborate, self-determine and self-promote. This is how we stand out: by pushing the boundaries of traditionally defined ‘roles’ and being better prepared for an uncertain future. Think like it’s your own company so that, one day, it is.
Ideal for managers, team leaders, salespeople, performance/workplace culture events, future-of-work events, gender-related events
9. “Change Agility: Future-Proofing For A Changing World”
Exponential change and consistent inconsistency are perhaps the biggest trends in business and life, so you’ll be happy to hear there’s a sweet spot. It’s called “future-proofing” yourself and it relies on developing and mastering a mentality that can be agile and tolerate uncertainty. But how do you future-proof yourself to be better, stand out more, make more money, feel more fulfilled or generate more opportunities? Let’s find out.
2 versions: Manager version, team member version
Ideal for managers, team leaders, salespeople, performance/workplace culture events, future-of-work events, gender-related events
10. “Small Business Survival Skills”
Your skills and talents aren’t holding your small business back. It’s the little stuff. The worrying. The overthinking. The anxieties around money and negotiation. Perhaps it’s the fear of selling. Discomfort with self-promotion. The inability to build a pipeline of eager clients who happily pay what you charge. But, what if you understood how to negotiate, have tough conversations and manage clients optimally (yes, even in a recession)? Don’t miss this talk.
Ideal for entrepreneurs, business owners, freelancers, and consultants, leadership/motivation events
Audiences, organisers and bookers rave about Tiffany Markman’s talks because attendees always leave with knowledge, insights, skills or techniques they didn’t have before – and they feel equipped and inspired to tackle a wide range of real-world business issues.
Tiffany is a highly sought after speaker for local and international DE&I events, future-of-work events, communication conferences, marketing indabas, performance/workplace culture events, leadership/motivation events and sales summits.
She offers niche presentations for a range of specialist audiences, including executive assistants, customer service teams, marketers and communicators, accountants and auditors, lawyers, consultants and freelancers, real estate agents, HR professionals, financial services professionals, entrepreneurs, business owners, managers and executives.
